Easter Branding: What Can An Entrepreneur Learn?

Chances are if you think of Easter, you’re also going to think of chocolate eggs and bunnies. These chocolate treats have become such an integral part of many family Easter celebrations that the two are almost inseparable, particularly in advertisements. If you see a chocolate egg, chances are Easter immediately pops into your head – [...]

By | April 3rd, 2015|Branding, Marketing|0 Comments

The Importance of a Brand (Plus 3 Key Elements)

For most small business owners, the majority of their business-launching efforts go directly into developing a successful product or service – that is, the function of their company that will directly translate into sales. And this is understandable, right? The importance of establishing a positive cash flow for startups has been heavily documented, and strong [...]

By | October 28th, 2014|Branding|0 Comments

Tools for Graphic Designers

There are plenty of great websites and tools for graphic designers.  So sometimes it’s hard to narrow down exactly which tools are the best and which ones are the most useful to you.  In the end, it really comes down to where you get inspiration and the type of work style that you have.  But here [...]

By | July 14th, 2014|Branding|0 Comments

5 Important Things to Know About Branding

Branding is one of those things that will make or break your business.  It’s what makes people choose Starbucks over Dunkin Doughnuts or Macs over PCs.  As a company that really specializes in branding, here are a few things that we think are crucial for you to understand: Branding is the practice of differentiation.  Why should [...]

By | June 1st, 2013|Branding|0 Comments